My Story

Now Trending Apparel isn’t backed by a faceless corporation—it’s powered by one woman with a vision, a laptop, and a whole lot of attitude. I’m Sarah, the founder, creative director, and chief vibe officer of NTA. Every graphic, every caption, every detail you see? That’s me, hands-on from start to finish.

My Story
•     I built this company solo—no investors, no big team, just grit and creativity—to turn my passion into a reality. There were long days, long nights, and moments of pure exhaustion, but the vision of delivering this concept to a community as incredible as you kept me motivated and fueled my late-night fires.
•     I design every piece myself, making sure each drop feels fresh, bold, and impossible to ignore. Created to deliver a grin, a giggle, or that perfect wink-worthy moment. Guaranteeing that all products are crafted in the USA, start to finish.
•     This project represents countless hours of work, built strategically from the ground floor to achieve my future ambitions. I'm hoping with everyone's support we can reach my goals together and create an amazing empire. For the people. By the people (and NTA!).

My Philosophy
Fashion should be fun, fearless, and a little provocative. I believe clothes aren’t just outfits—they’re conversation starters, mood boosters, and viral moments waiting to happen. That’s why I pour my heart and soul into creating designs that resonate with every generation. NTA is for individuals who want to stand out, laugh loud, and live unapologetically.

Why I Do It
Because I know what it’s like to scroll endlessly for something that feels you—and not find it. I also know what it's like to find a graphic tee you love only to find out it's $150. So, I made it myself! A fun, affordable clothing company for the people. Now Trending Apparel is my way of giving you the freedom to wear your humor, your music taste, and your vibe on your sleeve (literally).